Purple sweet potato root extract is a natural conditioning ingredient that helps soften and nourish hair and skin, leaving them feeling smooth and hydrated.
Family
Convolvulaceae (Morning glory family)
Plant Part
Root
Climate
Subtropical
CAS #
223749-11-9
Form
Liquid
See origin →
Functions
Skin Conditioning
A catch-all term for ingredients that improve how skin looks and feels — softer, smoother, more supple. The workhorse behind most moisturizers.
Antioxidant
Fights free radicals — the unstable molecules from UV, pollution, and stress that break down collagen and cause premature aging.
Humectant
A moisture magnet. Pulls water from the air and deeper skin layers up to the surface to keep skin plump and hydrated.
Conditions Skin
Locks In Moisture
Fights Bacteria
Softens & Smooths
Traditional Use
Purple sweet potatoes have been cultivated in Asia for centuries and valued in traditional medicine for antioxidant properties. Modern concentrated extracts are developed to deliver high levels of anthocyanins and phenolic compounds for skin brightening and protection.